February AL!VE Academy: Sticky Situations: Marketing and Media Magic for Volunteer Engagement
Sticky Situations: Marketing and Media Magic for Volunteer Engagement - Presented by Dana Litwin, CVA
"Sticky” is a marketing term to describe a message that is understandable, memorable, and effective in changing thought or behavior, and keeps people highly engaged. Learn the same media and marketing techniques used by the top global corporations to deepen engagement in your community and recruit volunteer talent, even with little or no budget. By the end of this session, participants will have the knowledge and resources to make their engagement and recruitment messaging more sticky.
About our Presenter: Dana Litwin, CVA, is a globally recognized strategic advisor, keynote speaker, and thought leader in volunteerism-tech-trends and civic service. Since 2002 she has guided organizations in California's Silicon Valley and nationwide to produce breakthrough volunteer and community engagement programs. Dana is the creator of the YouTube series “Priceless Advice for Leaders of Volunteers”, served as President of the Association of Leaders in Volunteer Engagement (AL!VE), and is a founder and facilitator of the multi-sector National Alliance for Volunteer Engagement.
Register below via zoom! You will receive a confirmation and reminders before the event. AL!VE Academy Webinars are free for AL!VE members with an individual, agency, or local association membership. Non members are billed $25 after attending.